Design Objective
Design a packaging series, consisting of three related products. The design of the series will prioritize consistency between the products and labels, intentional thought and approach to layouts. Use Adobe Dimension to place graphics onto the products. Generate UVs and render to get final product. Create a Digital Marketing Case Study related to the packaging series.
Design Brief
Flavor Scapes Peruvian Tea is an all-natural tea brand that contains ingredients derived from Peru. The packaging of the bags contains an image of an attraction in Peru. It also shows the flavor and an image of the plant it comes from. On the back are the ingredients, nutrition facts, directions, and a barcode. Flavor Scapes tea has a website and social media pages, so customers can shop online. The Digital Marketing Case Study showcases a content calendar, social media strategies, email marketing, a mission statement and SMART goals.